Yukiko Sakata
Serial Entrepreneur &
International Marketer for
Luxury, Fashion and Global Business
ABOUT
An ambitious, diligent and skillful international serial entrepreneur with global business and marketing background. Specialized in cross-cultural communication, international business, global brand marketing, fashion, luxury, sport marketing, PR communication planning and marketing strategies. Her style is diplomatic and strategic in an creative way through harnessing the extraordinary understandings around human characteristics, emotions and intellect. Her approaches to the problems and challenges take into consideration the significance of the totality of the business performance and human creativity, as well as the market trend and insight around various topics including and not only the business per se; social activism, economical challenges, political conflicts, diversity, environmental sustainability, gender and racial equality, civil rights and so on.
SKILLS & EXPERTISE
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Business Administration: Basic office administration from the business set up to managing the administrative services for the multi-national large enterprises.
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Presentation: High level document preparation and public speaking for sales pitches, lectures, briefings, and educations.
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Marketing Planning: Omni-Channel marketing planning customized for the business needs using digital & social marketing, advertising and PR communication strategies.
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Brand Marketing: Mix the strategies of branding, image advertising, creative production, marketing management and business analysis to lift up and maintain the desired brand value.
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Digital Marketing: Packaged services of website development, online marketing, email & social media, internet advertising and cross media creative planning to integrate into the 360 degrees marketing management to drive results.
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Direct Marketing: Planning and execution of the strategies aiming to generate the desired short term sales results.
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Business Development: Identification and analysis of potential new business opportunities, projectization, planning, communications and negotiation.
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Business Planning: Establishment of the solid business planning from scratch to scale with decent productivity assured through market analysis and value assessment.
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Global Business Consulting: Cross-region business analysis and consulting to help businesses grow internationally or improve the overall productivity by eliminating losses rooted in business, cultural and emotional gaps.
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PR Communications: Comprehensive Brand, Product and Corporate PR through day to day media publicity opportunity broking, press release writing & distribution, communication planning with the job function crossing over with marketing and advertising to achieve the desired brand value preposition.
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Language Translation: To and From English - Japanese interpersonal translation, document translation, subscription, subtitling, and trans-creation of creative content, copy and marketing communications.
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Team Management: Supportive team management and directions in groups ranging from a few to around 20 members by ensuring the group goals and personal growth achieved to satisfaction with high productivity and efficiency.
WORK EXPERIENCE
2015 - Present
Founder&CEO
INSPIRATIQUE
Tokyo, Japan and New York, New York
2014 - 2015
Senior Account Executive
Leo Burnett
Singapore, Singapore
2013 - 2014
Project Manager
Glam Media (Currently, Mode Media)
Tokyo, Japan
2013 - 2013
Global Event Communication Lead
Hakuhodo
Tokyo, Japan
2012 - 2013
Global Communication Coordinator & Translator
MediaCom (a groupM company)
Tokyo, Japan
2012 - 2012
Global Communication Coordinator & Translator
Mindshare (a groupM company)
Tokyo, Japan
2011 - 2012
Global Account Secretary & Translator
Dentsu
Tokyo, Japan
2011 - 2011
Project Secretary & Translator
PS Solutions (Softbank Group)
Tokyo, Japan
2009 - 2010
Administrative Assistant & Translator
Apple
Tokyo, Japan
2009 - 2009
Executive Secretary
Novonorisk Pharma
Tokyo, Japan
2007 - 2008
Global Sales Assistant & Translator
Taito
Tokyo, Japan
2007 - 2007
Administrative Assistant & Translator
Leggenda Corporations (onsite at Sisco Systems)
Tokyo, Japan
2006 - 2007
Administrative Assistant & Translator
Speedwell Advisors (Nezu Asia Capital Management)
Tokyo, Japan
2005 - 2006
PR Stuff & Translator
Vector Communications (Currently, Platinum)
Tokyo, Japan
2005 - 2005
Telecommunicator & Translator
World Support
Aichi, Japan
2004 - 2005
Hotel & Restaurant Stuff
Mount Side Jodel Hakuba
Nagano, Japan
2002 - 2004
English Teacher
Aeon Amity English School (Aeon Corporation)
Aichi, Japan
EDUCATION
2021 - 2023 Anticipated
Essec International Business School
Executive Master in Luxury Brand Management and Design Innovation
Paris La Défense, France.
2015 - 2016 Anticipated
Hult International Business School
(Executive) Master in Business Administration
Boston, the United States.
1998 - 2002
Kobe City University Of Foreign Studies
Bachelor in Foreign Language Studies, English Major
Hyogo, Japan.
KEY ACHIEVEMENTS
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Developed awareness and attention to Japanese culture trend and behavioral insight and successfully created new business opportunities connecting the regional client HQ, the regional agency and the local Japan agency for P&G, while nurtured the existing relationships.
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Accomplished the international communication and direction in the complex multi-agency environment for the local and the global client to plan and complete the execution of the stand at International Auto Show for Mercedes-Benz.
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Strategized the existing job discipline to meet the hidden needs of clients and compiled a business concept to spin out from the agency environment and rolled out an agency startup.
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Global business development leveraging a unique structure and networks resulting in multiple luxury brand prospective and Fortune 100 company clients.
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Discovered the in-depth cross-cultural communication issues beyond the capacity of translation and interpretation, successfully raised awareness of the importance of detailed care and analysis about thought and behavioral patterns, cultures and emotions for any international communication opportunities
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Successfully provided linguistic services such as English education and translations to over 80 students and to over 20 clients, respectively
CONTACT
